According to TheStreet.com, Coca-Cola''s tightly guarded recipe was reportedly published by National Public Radio''s This American Life earlier this week. To find the top secret 125-year-old recipe, This American Life turned to a 1979 edition of the Atlanta Journal-Constitution, a newspaper in Coca-Cola''s hometown of Atlanta. Apparently page 2B of the Feb. 18 edition contained a photo depicting a hand-written copy of John Pemberton''s original recipe in a leather-bound recipe book, a book that contained other ointment and medicinal formulas and was passed down for generations to family and friends. Coca-Cola was invented in the 1880s by Pemberton, a pharmacist. Rivals like PepsiCo have been fairly successful in coming close to Coca-Cola''s signature taste, but the "Merchandise 7X flavoring" that provides Coke''s unique flavor profile has remained an enigma.