Salina Vortex Corporation rebrands as Velocity Flow Technologies

The corporate rebrand emerges following 12 years of strategic growth across dry bulk material handling and process equipment markets.
Feb. 26, 2026
2 min read
Courtesy of Velocity Flow Technologies
Velocity Flow Technologies logo

Salina Vortex Corporation has changed its corporate name to Velocity Flow Technologies, reflecting the company’s evolution from a single-brand manufacturer into a multi-disciplinary industrial platform.

The company said the new name aligns with more than a decade of expansion across engineered products, dry bulk material handling, process equipment, and related industrial applications.

“Over the last decade-plus, we’ve deliberately expanded our capabilities through acquisition, product development, and investment in engineering and manufacturing,” said Travis Young, chief executive officer. He added that the former Salina Vortex name represented a strong legacy, but the organization now operates beyond a single brand and product category.

Over the past 12 years, the company has broadened its footprint through a series of acquisitions, including PMC in 2013, now operating as Vortex Loading Solutions; Kasa Fab in 2018, now operating as Spectrum Metalcraft; SolidEx in 2024; Abrasive Blast Systems in 2024, now operating as Fortress Blast Systems; and Hamar Automation in 2026.

According to the company, these additions complement its existing strengths in proprietary equipment design, engineering, programming, and customized made-to-order manufacturing.

The corporate name change does not affect ownership, leadership, contracts, warranties, purchase orders, or day-to-day operations. The company said customer commitments and relationships remain unchanged.

Velocity Flow Technologies will continue operating its portfolio of businesses under their established market-facing identities while leveraging shared resources and best practices across the organization.

The company said the new name supports its long-term strategy of investing in engineering talent, expanding product capabilities, and pursuing disciplined growth across its industrial markets.

 

This piece was created with the help of generative AI tools and edited by our content team for clarity and accuracy.
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